My business really started as a result of The Pennsylvania Board of Cosmetology changing their rules for where you could and couldn’t perform microblading.
Scrolling through Instagram and seeing endless posts of perfectly bladed brows and beautifully curated PMU studios, it can be so easy to spiral down a rabbit hole fueled by comparison. While there may be a vast sea of talented PMU artists in your area there is only one of you. The level of customer CARE that you provide and the way that you make your clients feel is so huge and is a relatively easy yet massive way to set yourself apart.
You can do a Google search and find a million examples and steps to create a mission statement, but to be frank, stop copying what other people are doing because your mission needs to be personal to you
We chatted with Permanent Makeup Artist and Beauty Entrepreneur, Brittany Wallins on business, balance & advice for new PMU artists. Read on to learn her thoughts!